![]() An emotional closeness with sportsmen and women, champions or passionate amateurs, and with their supporters. Today, LCS continues to thrive as one of the world’s most quality brands, outfitting some of the world’s most prestigious players and teams. The leading French sports brand since 1882. Leaving the triangle behind, the rooster stands proud and strong on it’s own. In 1981, however, the brand shown brightly in Twickenham Stadium’s championship game as the French Rugby Team, donning the LCS rooster and led by Jean Piere Rives, won the Five Nations Tournament.Ģ012 LCS presented a new logo evoking vitality, ambition and style. Le Coq Sportif France Rugby Hoodie Longsleeve Mens Sportswear Top Jacket Blue. 14 years later, Italy won the World Cup clad in LCS.ġ960 French Olympic Team wore LCS apparel for the Rome games.ġ975 Arthur Ashe, donned in LCS, became the first black tennis player to win Wimbledon.ġ981 Throughout the years, many competitors of various sports have claimed victories while wearing Le Coq Sportif attire. Le Coq Sportif Shoes for Men Online Sale up to 79 off Lyst Le Coq Sportif Shoes for Men 378 products, 12 stores Sneakers Sandals, slides and flip flops Boots On sale Le Coq Sportif Men Sneakers - White 117.04 85.24 (27 off) BOMARKT On sale Le Coq Sportif Men Sneakers - Blue 117.04 85. Le Coq Sportif Hoodie Small Grey Red Big Logo Hooded Sweatshirt Pullover Sweater. Le Coq Sportif 2022 Arthur Ashe Tennis Collection Le Coq Sportif 2022/2023 Tennis Collection Le Coq Sportif Mens 2022 Lifestyle Collection Le Coq Sportif. In 2012, the company rejoined the tour as the official sponsor.ġ958 The French soccer team sported the LCS rooster and finished 3rd in the World Cup, its best finish ever. The innovative founder with a fierce passion for sports eventually began constructing a sports jersey in his little workshop.ġ929 Le Coq Sportif released its first catalogue and created a jersey specifically for cyclists.ġ930s The company entered the rugby world when it became an official supplier of the French Rugby Federation.ġ939 By the end of the 1930’s, LCS was a diversified sporting brand and in 1939, the company introduced the sweat suit, which the French tagged “the Sunday uniform”ġ948 LCS adorned competitors in apparel branded with the LCS now-famous rooster badge, derived from the Gallic rooster, a national symbol of France.ġ951 LCS became the official supplier of the Tour de France until after the 1988 competition. 1882 This French producer was birthed as a hosiery store in Romilly-sur-Seine, France by Emile Camuset.
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